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Electronic price tags

Digital price labelling (ESL) for increased efficiency in retail

Digital price tags summarised:

Electronic price labels (ESL) with e-ink technology are small displays that are attached to shelves to show prices and product information. They only require power when updating, so their batteries last a particularly long time. Price changes can be made in real time and centrally, which saves on paper labels and ensures that price labelling is always up-to-date and error-free. This can lead to significant savings, particularly in terms of labour costs.

Electronic price tags (electronic shelf labels)

What are electronic price labels (ESL)?

Electronic shelf labels (ESLs) are digital displays that are attached directly to shelves to display price and product information. They are usually based on energy-efficient E-Ink technology, which is characterised by excellent readability. These displays only require power when updating, which enables a long battery life.

With ESL systems, price and information changes can be managed centrally and carried out in real time. This reduces the need for manual adjustments and minimises errors, such as outdated price labelling. Thanks to seamless integration with merchandise management systems, price information is automatically synchronised, ensuring efficient and error-free management.

Areas of application for ESL

Electronic price tags are used in various areas of retail, including supermarkets, electronics stores and pharmacies. They are particularly advantageous in sectors with frequently changing prices or special offers. In addition to flexibility and time savings, ESL systems also offer a clear and appealing presentation of information, which significantly improves the customer experience.

Advantages of Electronic Shelf Label

  • Simple updating: Quick and uncomplicated changes directly via a centralised system.

  • Wireless installationCan be used anywhere and offers maximum flexibility without the need for cable infrastructures.

  • Fast commissioningSimple and time-saving setup of the system.

  • Time and cost efficiency: Lower material costs and no manual adjustments necessary.

  • Sustainability: Reduced paper consumption actively contributes to the conservation of resources.

  • Cost efficiency: Automating price labelling reduces material and labour costs in the long term.

  • Integration: Compatible with ERP and merchandise management systems for seamless data connection.

  • Improved customer satisfaction: Customers always benefit from up-to-date and correct price information.
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Our electronic price tags

Smart Label 2.6

Dimensions (mm):
80 x 41.1 x 11.4 (without LED)

Active display range (mm):
60.1 x 30.7

Resolution (pixels):
296 x 152

Pixel colours:
Black/white/red

Smart Label 2.6 B

Dimensions (mm):
80.1 x 40.4 x 13.1 (without LED)

Active display range (mm):
60.1 x 30.7

Resolution (pixels):
296 x 152

Pixel colours:
Black/white/red or black/white

Buttons:
2 buttons (customisable symbols)

Smart Label 2.7 B

Dimensions (mm):
92.6 x 50.2 x 13.2 (without LED)

Active display range (mm):
57.3 x 38.2

Resolution (pixels):
264 x 176

Pixel colours:
Black/white

Buttons:
4 buttons

Smart Label 4.2

Dimensions (mm):
104 x 82.5 x 12.2 (without LED)

Active display range (mm):
84.8 x 63.6

Resolution (pixels):
400 x 300

Pixel colours:
Black/white/red

Smart Label 4.2 B

Dimensions (mm):
103.5 x 84.5 x 15.1

Active display range (mm):
84.8 x 63.6

Resolution (pixels):
400 x 300

Pixel colours:
Black/white

Buttons:
2 buttons

Smart Label 7.4

Dimensions (mm):
175.3 x 123.4 x 13.2 (without LED)

Active display range (mm):
161.6 x 97

Resolution (pixels):
800 x 480

Pixel colours:
Black/white/red

Smart Label 9.7

Dimensions (mm):
227.6 x 169.5 x 13.5 (without LED)

Active display range (mm):
201.6 x 141.1

Resolution (pixels):
960 x 672

Pixel colours:
Black/white/red

Smart Label 12.2

Dimensions (mm):
218.3 x 265.8 x 15.9

Active display range (mm):
190.1 x 237.6

Resolution (pixels):
960 x 768

Pixel colours:
Black/white/red

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Our digital price tags: Modern, efficient and versatile

Our digital price tags are based on innovative ePaper displaysthat perfectly mimic the look of traditional paper. Unlike traditional screens, ePaper displays do not require constant power to display content. They only consume energy when the displayed content is refreshed, which makes them more energy efficient. Extremely energy efficient and sustainable. They are also even in direct sunlight optimally legible.

Versatile sizes and colour options

Price tags are available for a wide range of applications in sizes from 2.6 to 12.2 inch available. The labels support the colours Black and whitemany models also offer Red as a third colour. Other colours are available on request, such as Yellow available so that the signs can be flexibly adapted to individual requirements or corporate designs.

Additional functions for more flexibility

  • LED integration: Many price tags are equipped with LEDs that can flash in different colours and frequencies. This function is ideal for highlighting additional information such as special offers or status displays.

  • Interactive buttons: Innovative labels have integrated buttons with which users can change the display directly on the label or trigger actions. The inputs are processed and controlled centrally via the software.

Durable and low-maintenance technology

The price tags are produced by conventional Button cell batteries which have a service life of up to 5 years depending on the usage. This significantly reduces maintenance costs and makes the labels particularly reliable for use in the Retail, logistics or pharmacies.

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Discover the advantages of our digital price tags and optimise your signage with the latest technology!

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Frequently asked questions and answers about digital price tags

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Digital price tags are electronic displays that show price and product information in real time. They replace paper labels and can be updated centrally.

Digital price tags rely on modern technologies such as E-Ink displayswhich ensure particularly good legibility and low energy consumption. Special access points are used to connect the signs to the central ePaper Manager connected. This manager sends price changes automatically and wirelessly to all displays - so that up-to-date information is always displayed. Thanks to this centralised control, updates can be made quickly, efficiently and without errors.

  • Real-time updates: Prices can be adjusted immediately.
  • Cost savings: Lower material and labour costs.
  • Sustainability: No paper consumption.
  • Error reduction: Automated changes prevent price errors.

Digital price tags offer a modern alternative wherever traditional price tags were previously used. They are used in:

  • supermarkets, electronics shops and pharmacies:
    For the display of current prices and promotions, which can be updated centrally and in real time.

  • Retail and bakeries:
    Where quick price changes and seasonal offers can be communicated easily.

These solutions make it possible to update content efficiently and wirelessly, reducing manual effort and minimising sources of error.

Thanks to the Energy-saving technology and the epaper displays Depending on use, batteries can last up to 5 years hold.

Digital price tags can be purchased from specialised providers such as Digital-Shelf-Labels.com can be ordered. Contact us for a consultation.

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